items: items 1: content: I really like It Cosmetics CC Cream. It is creamy so feels hydrating on my dry skin with great coverage while looking nice on the skin, and wears well on my dry skin - I don't need to set it at all. It sets on its own, and with setting and fixing spray it lasts all day without coverage fading or starting to look bad on my skin. So, I already knew I loved the foundation, but I never tried it with a brush like the Airbrush #117 Spatula Brush, so I was excited to try a foundation I love with a type of brush I'd never tried before.
I got this in the shade "Light Cool." It's darker than the shade I usually go for. Like most It Cosmetics complexion products, it's not what I'd call cool. On my very cool toned, muted skin it looks very warm toned - warm yellow. But, I can make it work. I just add an adjuster to it (which I have to do with majority of my foundations, so I'm used to it).
This has SPF 50, but, I never look to my foundation to provide me with my SPF...nobody should. You're never going to apply enough foundation to get the stated SPF so you should always apply a separate SPF. But, I don't mind the extra layer of protection.
This is a thicker consistency, but creamy and glides onto the skin easily. It applies well with a brush and sponge. Everyone has a different view of what light, medium, and full coverage means to them. To me, full coverage means it covers everything - acne, post acne, and my sun spots for the most part (they're pretty hard to cover and not many foundations do it and need built up in the area or concealer over top to completely conceal them. If I'm able to get them mostly covered or covered completely, it's full coverage for me). Medium coverage means it covers mostly everything but some peek through (like sun spots).
Normally, I'd use by StansOut sponge or my It Cosmetics Heavenly Luxe Complexion Perfection Brush #7 to apply the foundation. But, of course, this time I wanted to try the new It Cosmetics for Ulta Airbrush #117 Spatula Brush.
The brush is nice quality, but isn't the same quality as with my other It Cosmetics Brushes (I have a few of them and love them), but this is an It Cosmetics for Ulta Brush, so it's made specifically for Ulta and going to be more affordable than a regular It Cosmetics brush. Its not bad or low quality. It has a nice lightweight handle, the ferrule is attached firmly, the bristles are cut evenly and soft. It's just not quite as nice as a standard It Cosmetics brush. If you've tried It Brushes and It for Ulta brushes, then you probably know what I mean.
It says this brush provides quick and easy application for a natural skin-like complexion and is best for sheer to medium coverage. For use, it says to pump foundation onto the back of your hand - coat the brush edge and apply with sweeping motions for an even coverage on just a few swipes. So that's exactly what I did.
I was really surprised how quick and easy it was to apply the foundation with this brush. I expected to have streaks from it. But it didn't. I didn't have to go over it with a sponge or anything! It gave nice, even lightweight application. I got medium coverage from 1 pump. It looks so thin and natural on the skin. Like nothing at all. It feels like nothing on the skin. If there were areas I wanted a little more coverage, I'd take a little more foundation onto the edge of the brush and then just kind of dab it over the area and that worked well too!
I have normal to dry skin, more on the dry side with some extremely dry areas. This has a nice finish. It isn't completely matte but isn't dewy either. It does transfer and need some time to set after application if I want it to set on its own. I need to let it sit for about 10-15 min and then I don't need any powder over it to set it in place, BUT I also can't apply powder products over it as smoothly as I'd like until I let it sit for those 10-15 min. I can just set it with powder if I want to go in with powder products (like blush, bronzer, etc.). But, I'll usually just apply cream products instead so I get nice application and then use a setting spray to set everything in place. It lasts all day without transferring or fading. If I have the time to let it sit for the 10-15 min, then powder products goes over it nicely and with setting and fixing spray it'll last all day without transferring or fading.
I've always been a fan of the foundation, but using it with this brush made me an even bigger fan! I get great coverage while having it look so thin and natural on the skin! Before, with my usual sponge/brush application, it looked good on, but I wouldn't call it skin-like. It didn't look thick or heavy, but didn't look extremely natural either. The #117 brush applies this so thin while still maintaining good coverage and it looks and feels so lightweight and natural on! If you're a fan of It Cosmetics CC Foundation, I'd definitely recommend trying the brush with it! If you haven't tried the It Cosmetics CC Foundation before because you heard it was a thicker foundation with a lot of coverage, then I'd recommend trying it out with the #117 brush!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Great coverage, natural finish, applies well
type: REVIEWS
items 2: content: I recently starting using this foundation again after a few years. Honestly, I do not know why I stopped because it is really great. It can be tempting to try all the new flashy products out there but when you find something that works just stick with it! This foundation matches my skin tone better than any other brand I have ever used. It says it right one the package 'your skin but better' and it is so right. I feel that this cream is a concealer and foundation 2 in 1. It covers and smooths perfectly on my skin and my skin in not perfect at all! I can get a but red around my nose and have some dark circles under my eyes and with just a small amount of this cc cream it cover it all and it does not feel like a thick heavy foundation, my skin can still breathe! I also find it to be incredibly long-lasting. I do not need to reapply at all throughout the day at work and I still look as fresh as I do when I leave the house in the morning. I think this CC cream is good for everyday use and also works well enough to wear for an important event. It also has the skincare ingredients like hyaluronic acid and vitamin E to nourish the skin. My favorite part is the SPF 50 so I know I am getting added protection from the sun. This will always be in my kit. I received this product complimentary in exchange for an honest review.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Matches skin tone perfectly, long-lasting wear
type: REVIEWS
items 3: content: I recently starting using this foundation again after a few years. Honestly, I do not know why I stopped because it is really great. It can be tempting to try all the new flashy products out there but when you find something that works just stick with it! This foundation matches my skin tone better than any other brand I have ever used. It says it right one the package 'your skin but better' and it is so right. I feel that this cream is a concealer and foundation 2 in 1. It covers and smooths perfectly on my skin and my skin in not perfect at all! I can get a but red around my nose and have some dark circles under my eyes and with just a small amount of this cc cream it cover it all and it does not feel like a thick heavy foundation, my skin can still breathe! I also find it to be incredibly long-lasting. I do not need to reapply at all throughout the day at work and I still look as fresh as I do when I leave the house in the morning. I think this CC cream is good for everyday use and also works well enough to wear for an important event. It also has the skincare ingredients like hyaluronic acid and vitamin E to nourish the skin. My favorite part is the SPF 50 so I know I am getting added protection from the sun. This will always be in my kit.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Matches skin tone perfectly, long-lasting wear
type: REVIEWS
items 4: content: I will start out by saying that I have been using the it moisturizing foundation and I really love it and I use the shade medium.
When I went to try this product, I specifically wanted it because I knew it was more coverage and it would give me a great look. I will say that it oxidizes quite fast and strongly.
The color that you are in one foundation is not going to be the same in the other. I was a medium in the, full coverage moisturizer. In the full coverage cream, I am a fair light. I know, kind of shocking.
I've never been fair in my life. My undertone is neutral and I usually wear a medium to a light medium. I would recommend going into the store and on your bare skin, creating a line of the three closest shades you can think of.
Let it dry for about five minutes and go back and take a look. That was the best way I found the shade and it's perfect for my skin.
Aside from the fact that I have this beautiful flawless look all day and the coverage fantastic, it also didn't creep into my lines and make me look older. I am 52 and I have to be very careful with coverage so that it doesn't look cakey or dry on my skin.
You do not have to apply powder after this foundation because it just looks beautiful the way it is. Mind you, I have dry, flaky skin and certain areas and oily skin and others and I have a tendency to break out still even as old as I am.
I have not broken out a single time using this foundation.
Thank God!
I never feel it becoming oily or drippy or fading at all through the day. I've been using it for about two weeks now and I'm obsessed with it.
If you're on the fence, try it.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Flawless look, doesn't crease, good for dry skin
type: REVIEWS
items 5: content: When the package says "your skin but better" they weren't lying. This is a full coverage CC cream and as you can tell, it's definitely full coverage, I did half my face with just one pump but I could have probably done my entire face. I got the shade light medium warm but I could probably have gone a shade darker. Regardless, I was able to blend it out and use a little bronzer and contour to make it match my neck / rest of my skin. You can tell how it really canceled out all the red in my skin and covered any imperfections while leaving my skin looking natural and not cakey or dry. I have combination skin and also larger pores but I tried this without any primer to see how it blurred my fine lines and texture and I'm impressed.
I like that it has a pump for sanitary reasons and also boasts an anti aging hydrating serum and a spf 50+ (without leaving a white cast from the zinc oxide or titanium dioxide)
Overall I'm happy with this product and will continue using this shade but as mentioned, will probably buy a darker shade in the summer to match better my summer tan.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Full coverage, natural look, no white cast
type: REVIEWS
items 6: content: This has really been my go-to lately. This CC+ Color correcting Cream from IT Cosmetics. It process full coverage, covering redness, and imperfections with ease. It covers redness, and my freckles I sometimes want to hide, dark circles, and even small blemishes. I'd say this is definitely semi-matte. It's an anti-aging, hydrating serum, with SPF 50 UVA/UVB. I love that it has sun protection for the sunny days! A little goes along way, so use sparingly. I notice that I have to wear a primer with it, otherwise it tends to separate by my nose and t-zone by the end of the day. The color match is a bit darker than I was expecting, but it's not a huge deal breaker. It makes me look darker, and I'd if I don't want it super dark, I just mix it with a little bit of a lighter foundation! All in all, I find that this CC+ cream has some really good benefits, and I love the coverage it provides.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Full coverage, semi-matte, good benefits
type: REVIEWS
items 7: content: This CC+ cream by IT Cosmetics really has all of the things I am looking for! The color match is spot on. It has high SPF 50 protection from a physical sunscreen, which I prefer. It is color correcting and hides my redness. It is anti-aging and hydrating, but does not make my skin look oily or shiny. It is natural, but almost leans towards a matte finish without looking chalky or dry. The tube is lightweight and easy to carry on the go. The pump lets my dispense the amount I prefer. The only slight challenge I find is that it dries quickly, so I must blend quickly. Also, the only way I was able to get it blended evenly onto my skin was to apply with a brush or fingers followed by bouncing a damp sponge all over it. Without the sponge I really couldn't make it look smooth and even. But with the sponge, it looks great. It lasts most of the day and wears off in a way that still looks presentable after several hours. I am loving it! I received this product free for testing purposes.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 4
title: Spot on color match, hydrating, blends well
type: REVIEWS
items 8: content: I have the worst skin with acne scars, large pores and used to be very greasy. I have always used full coverage foundation but at age 56 it was making my skin worse instead of better and it actually highlighted all of.my issues and made my skin look worse! Thanks to a famous tiktoker who pointed out the ingredient that makes this a full coverage foundation, I watched this foundation for reviews from people like me. I went to Ulta to be color matched because I am sick of spending money on a foundation that doesn't match. My shade is light neutral. Let me tell you what....with my bad skin this product covers it all and MOISTURIZES it without making me feel greasy! I do agree it is spendy but it makes my skin look better and better each time I use it. I'm hoping they do run sales on this from time to time. I will not be without this foundation ever again!!!!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Covers imperfections, moisturizes, doesn't feel greasy
type: REVIEWS
items 9: content: I never really used "foundation" but as I got into my 50's started to notice changes in my skin tone. I previously used a concealer if needed and naybr some face powder/bronzer. Then some bigger freckles appeared, aka age spots!! I was horrified..
"I have age spots"? 😉😆 Hmmm, I guess I am in my 50's, I thought these little spots only appeared on "older" people! I guess age spots were the free gift with my AARP invitation! So this is just one if the reasons my mother told me "wear your sunscreen"! I digress, started using the CC+ cream & love it! A small dot truly goes a long way too!! I dampen a blender sponge & dab away, then blend. Voila!! My skin looks much more even toned. It's a more natural looking coverage, which I prefer. I don't want to look like I dipped my face into make-up! I also want to add, I started to use a primer over the past 2 years, which also makes a difference! I do love the "Your skin but better" CC+ color correcting, w/anti-aging serum. Give it a try, I think you may like it too!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Evens skin tone, natural coverage, good SPF
type: REVIEWS
items 10: content: I like this foundation however I wish I would have chosen a cool tone instead of warm. I feel like the shade doesn't match my skin tone. Other than that it's a good foundation. Appreciate the SPF 50 and surprisingly the foundation smells like oranges. Idk if it's just me but it does. The foundation feels very lightweight and blends super easy into my skin. It has nice coverage and leaves my skin looking naturally beautiful. My skin didn't become oily throughout the day while wearing the foundation which is a plus. Oh and it layers well. I personally like light coverage but if you're someone who likes a more full coverage this works great and doesn't end up looking cakey.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 4
title: Lightweight, blends easily, natural finish
type: REVIEWS
items 11: content: [I received this product in exchange for my honest review] I received the IT Cosmetics Mini CC+Cream Full Coverage Foundation with SPF 50+. I found that this CC cream gives great buildable coverage and I can use it whether I'm doing a light makeup look or a full face. I have sensitive skin and experienced no irritation at all. I always prep my skin and moisturize before applying any makeup and found that this left my skin feeling hydrated and not cakey or dry. It went on very smooth and blended out well. It felt nice on my skin and I love that it has SPF 50+ already included. At times it's difficult for me to find a good sunscreen that doesn't leave a white cast, so it's very convenient that skincare is already included with this CC cream. I love IT Cosmetics products. They have always worked so well with my skin!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Great buildable coverage, no irritation
type: REVIEWS
items 12: content: I received this IT cosmetics mini CC + Cream full coverage foundation for free from IT cosmetics and Influenster in exchange for my honest review. I like the sleek packaging, It's giving futuristic. I like the size of the product. It's super small and easy to carry in my small bags. The packaging is small but had a good amount of product considering. I like that it's a hydrating serum. It's Color correcting full coverage Cream and SPF 50+ physical sunscreen. I got the perfect shade for my skin, and I chose Medium Cool. It felt really good on my skin, very smooth and like a moisturizer. I like that It goes on smoothly and blends really well. Overall, it's a perfect foundation for a natural look, and i like that it stays on all day. The best part is that It's anti aging and helps prevent sunburns.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 4
title: Great buildable coverage, no irritation
type: REVIEWS
items 13: content: I have been using this specific CC Cream from IT Cosmetics consistently for around 3 years now. This was my daily-wearer for a full 12+ months while I was working in retail in 2022, being face-to-face with hundreds of customers. Background - makeup is my passion!! I have been experimenting with makeup for 16 years... TONS of trial and error, TONS of new products purchased and wasted (or used up til I hit pan lol). I am in my mid-30s, very oily + combination skin, extremely prone to acne STILL. I have a lot of hyperpigmentation (melasma) from pregnancy and sun damage, and dark purple circles under my eyes. I was constantly on the hunt for a do-it-all foundation that could really cover my skin-related insecurities - wouldn't give me cake-face, wouldn't settle drastically into my lines, wouldn't accentuate my enlarged pores, improved the look of my textured skin, wouldn't separate after 3-9 hours, FULL-coverage but not heavy, and most importantly...did NOT cause breakouts. I know how hefty those expectations are, trust me. This CC Cream checked every box - DEPENDING ON MY SKIN PREP PRIOR TO APPLICATION AND THE WAYS I APPLIED IT. I have tinkered around with every possible way to apply this CC Cream!! Here is what works best for me (oily skin), for my desired results - apply moisturizer to face, let it set for 5 ish minutes then apply a silicone-based primer (let that set as well). A foundation brush has never worked well for me, I use a dry sponge. Put a nickel-sized amount of CC Cream on the back of your hand, dab the sponge in it and apply to face, even under your eyes (can apply concealer after face is done). NOTE: I have never worn this CC Cream alone, without setting my face with a translucent, loose, setting powder... I can't due to where I live (humidity and heat + already oily skin). Next, I apply my lighter shade concealer under my eyes. After, I dab loose setting powder (translucent) onto my entire face gently and lightly with a dense kabuki brush - I buff it all off once my face is covered (gently, to not budge the makeup underneath). I apply powder bronzer and blush after my foundation application is complete. NOW... I strongly recommend a setting spray for this CC Cream especially if you are choosing to wear it without setting powder!!! The setting spray must be a very fine, even mist if this is the case. Your skin preparation and actual product application completely affects the outcome of your overall desired look. This CC Cream is thick, but not hard to work with. It blends so easily and beautifully over well-prepped skin. Some days, I have dry patches due to strong prescription retinoids or liquid exfoliants causing irritation and flaking. On those days, I prep my skin with moisturizer mixed with 3 drops of a non-comedogenic facial oil (like argan or jojoba) to keep the flakes down. This will help the CC Cream glide nicely over the area, not clinging to or accentuating the dryness. Attached you will find two photos I took of my face today, after wearing the CC Cream for a few hours. NOTE: I did NOT apply a primer today nor did I use a setting spray for these photos. I want you to see how skipping those extra, vital steps (especially silicone-based PRIMER) will not give you that airbrushed look. You can see texture, you can see lines. The third photo is from over the holidays, using the full-face routine I described above - skin texture was smoothed, lines were blurred, setting spray gave me a nice glow and "melted" all the makeup together. In short, yes, this CC Cream requires some work on your end, and I have certainly put in the hours to debunk the best methods to achieve my desired results (whew!!). If you are looking for a "slap on + go" foundation/ product, this is not for you! PS: this totally IS a full-coverage product, I have never needed extra concealer to cover any spots (my super dark melasma or deep purple scars) because a little dab of CC Cream on a sponge handles the job like it's cake.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Full coverage, requires prep, blends easily
type: REVIEWS
items 14: content: Alright i received my package and was excited to finally put this bad boy to use as this is a full coverage foundation. I wear Armani luminous silk and have been wanting to branch out. Lucky me for getting this product through Influenster. I decided to run to Sephora to get the It cosmetics brush to see if it helps with application. Well this foundation was not only lightweight for a full-coverage but I only needed on pump to cover my entire face. I have rosy cheeks but you wouldn't be able to tell since this foundation did its job. No strange smell or texture. For me, I noticed that the best application for me was with the IT cosmetics brush not using primer rather using a thicker face cream. Big plus that it had SPF 50. Would def buy again!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 4
title: Lightweight full coverage, blends well
type: REVIEWS
items 15: content: This was my first time trying the IT Cosmetics Color Correcting CC Cream with SPF and I absolutely love it. I prefer lighter coverage, so I never thought this would be something I would care for. I couldn't have been more wrong. This is a perfect choice for dry and maturing skin. I used one small pump and blended the product out easily with a brush. The formula felt very hydrating and gave my skin a beautiful natural finish with a radiant and healthy glow. It covered all my redness. It literally lasted all day without feeling heavy, cakey, or settling into my fine lines. I also love that it had SPF protection. A 2 in 1 product is my favorite. I definitely recommend for anyone looking for a long-lasting, skin-loving foundation.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Perfect for dry/maturing skin, natural finish
type: REVIEWS
items 16: content: I’m 73 with oily skin prone to breakouts. Still! Not very wrinkly yet. Most of my adult life, I have avoided foundation altogether, but see the advantages of sunscreen. This CC cream is my absolute favorite. And, I’ve tried MANY tinted sunscreens, including others by this brand. It seems to disappear, but evens out skin tone and hides imperfections. Does not settle into pores or fine lines. I don’t look “made up.” Provides a good base for bronzer in summer. Doesn’t aggravate my acne-inclined skin and doesn’t look or feel the least bit greasy. Lasts until washed off. I could do without the brush. I like the result better when I use my palms for a uniform, light coat. I’m sure the high SPF is a good thing. I appreciate that fairly light is a cool tone. The golden undertones don’t work with silver hair. Cruelty free, BTW. I stock up when QVC offers a good value. I recommend to people of all ages who want a natural, somewhat translucent, look.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Evens skin tone, hides imperfections, not greasy
type: REVIEWS
items 17: content: [I received this product in exchange for my honest review] I like this product a lot for when I want more coverage. I personally use tinted SPF as my base from day to day. When I want more coverage I turn to this CC cream. For me it is buildable to medium
Or full coverage. I personally never want/need more coverage than this product can provide. It is not cakey and it doesn't dry out my already dry skin. I have purchased this product on my own before and it is one I keep in my drawer when I need a little extra oomph. The one thing I would say is that the shade light medium neutral seems to still be a big too light for me especially in the summer months but the next options for my skin tone are too dark. I do have to apply more bronzer to get it blended.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Good coverage for dry skin, not cakey
type: REVIEWS
items 18: content: [I received this product in exchange for my honest review] I absolutely love the it full coverage CC+ cream full coverage foundation. It feels like you're not wearing makeup at all. Goes on smoothly no scent and doesn't settle in my lines. The best part is if you're in a hurry don't worry about skincare it has hydrating and anti-aging serum with SPF 50! I have used it products for a long time they just keep getting better. The best full coverage foundation for aging skin. I also love that it feels like you have no foundation on especially in the summer when it's so hot this is the perfect foundation. They have a large range of colors to choose from. I would recommend everyone try this.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Feels like no makeup, hydrating, great for aging skin
type: REVIEWS
items 19: content: I received this product for free in exchange for my honest review. I love how natural this looks on my skin! It doesn't get cakey or sit in wrinkles/creases. It's super lightweight and blends so flawlessly. I also appreciate the long lasting wear, and how well it holds up against California weather. A little goes a long way with this. I only have to use a tiny amount to get a good spread. I was worried about picking the wrong shade, as I'm not very good with those things, but the model photos helped so much, and the shade I chose ended up matching me perfectly! This is one CC cream I would definitely recommend to my friends!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Natural look, blends flawlessly, long-lasting wear
type: REVIEWS
items 20: content: I received this product for free in exchange for my honest review. I love how natural this looks on my skin! It doesn't get cakey or sit in wrinkles/creases. It's super lightweight and blends so flawlessly. I also appreciate the long lasting wear, and how well it holds up against California weather. A little goes a long way with this. I only have to use a tiny amount to get a good spread. I was worried about picking the wrong shade, as I'm not very good with those things, but the model photos helped so much, and the shade I chose ended up matching me perfectly! This is one CC+ I would definitely recommend to my friends!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Natural look, blends flawlessly, long-lasting wear
type: REVIEWS
items 21: content: She really lives up to her name! As you can see in the pictures, I’ve used up almost the whole tube. I’ve been using this product since sophomore year of high school (6 years ago) and even after trying so many different foundations and cc creams, this one is by far the best. It never looks caked and genuinely looks like your real skin. It gives the perfect amount of coverage and leaves you with glowy skin. When I got my senior pictures done, I specifically remember my photographer asking what base I used and when I told her it was It cosmetics, she said she could tell. She went on to further state that she actually recommends it because it appears best in photos and I have to agree! Totally worth the money and will last you forever, I usually use one pump for my whole face, and the whole tube lasts me about 6 months!
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Best CC cream, looks like real skin
type: REVIEWS
items 22: content: I love an "All in one Product!"
The IT Cosmetics CC + Cream is The "IT" CC Cream. It instantly concealed and evened out my skin tone. IT is has a lightweight airy texture that feels hydrating. IT gives you a beautiful full coverage finish which you could build up to your liking. IT has SPF 50 for the ultimate sun protection and no weird white cast. And IT has Anti-Aging ingredients like Hyaluronic Acid, Niacinamide, and Vitamin E. Which plumps the face, minimizing the look of fine lines and wrinkles, soothes and nourishes the skin, and gives you that flawless radiant skin look. I have been using IT Cosmetics for a very long time and they never disappoint and I will always buy their products over and over again.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: All-in-one product, flawless radiant skin
type: REVIEWS
items 23: content: I was gifted this It Cosmetics CC Cream in the shade Light Medium Warm by Influenster in exchange for my honest review.
To preface this review, I actually bought this cc cream product years ago with my own money, and I did not like it back then. Back then, it oxidized like crazy on me (which I learned reviewing photos at a special event, no less). So imagine my surprise when I tried this again, and I actually enjoyed it lol.
First, to address the oxidation I mentioned, I think it still oxidized, but not as much as I remember. Back then, the shades were also limited, so I think the shade I received is just closer to my skintone this time around. At first I made sure to blend down my neck, but eventually I realized it's not really necessary, though I'd still do it if I'm going for a full coverage look, just in case.
Second, the finish of this CC cream is incredibly beautiful. It gives a strong medium coverage to the face, leaving it with a dewy finish. I have normal to combo skin, and if I wanted to skip powder, I could. However, I like how this wears best with some powder over the t-zone. This layers beautifully underneath cream cheek products (or over, if underpainting), and sits nicely under powder with powder cheek product on top as well.
My favorite way to apply this is with a foundation flat top brush. I first apply a small amount to the back of my hand, spread it out a bit with my finger, and then work the product into my foundation brush, and then tap the brush over my face. For me, this gives the most natural, most beautifully radiant, everyday finish with light to medium coverage.
Overall, I love this product. I'm not sure if it's a better shade match or if I'm better at applying makeup now, but this was so pleasant to review and I would absolutely purchase this with my own money when it's all done.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Enjoyed it, better shade match now
type: REVIEWS
items 24: content: This Is one of my favorite medium buildable foundations ever, with all of the skincare ingredients in it, spf 50, great coverage, so lightweight, amazing on any skin type even dry/combo..AND It LASTS Hours/all day in hot weather,without setting spray or setting powder; I've tried it! This is a step above your nornal "bb," "cc," "tinted moisturizer," coverage, and eay longer wear time. If you use it with a setting powder or spray, it's going to be locked in for around 8 hours plus,at least, and I love it. Packaging comes in a plastic tube and pump that helps prevent messes or any spills and precise distribution of product onto brush or beauty blender. Great everyday foundation that's so worth it. Smells fresh wirh honeysuckle licorice etc as natural ingredients, however not overpowering or bad in any way. Good for any skin types and various shade ranges. Will admit,not the widest shade range. However, it has a decent spectrum to make it easy for all to choose a shade without it being too complex or overwhelming. As a pro makeup artist, I'm obsessed with this one,cc,medium buildable coverage that's so lightweight on the face (loke a bb cream)with a very natural finish that feels so good on. Then I am also in love with the sister product; the full coverage it cosmetics bye bye foundation; amazing formulation; not cakey clumpy dry...love and highly recommend, looks amazing on my dry/combo skin type,never looks dull or dry like other high end prestige brand names like too faced born this way. The foundation lasts,has the best skincare in it, as you wear it, and looks so fresh and almost lit from within radiant ,and has hydro flex technology to bend as your skin moves, which Is so cool to Me . Both are such amazing foundations and so innovative. Makeup with a purpose that is super easy to use, a very easy pump, two drops covers the entire face, so whethwe you're a makeup artist like me, or makeup minimalist, this product is created even packaging wise for complete ease of use. Highly recommend to others. Also you can try mini sizes at ulta beauty before purchasing a whole tube !Great everyday foundation
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Favorite medium buildable foundation, lasts all day
type: REVIEWS
items 25: content: I was gifted this It Cosmetics CC Cream in the shade Light Medium Warm in exchange for my honest review.
To preface this review, I actually bought this cc cream product years ago with my own money, and I did not like it back then. Back then, it oxidized like crazy on me. So imagine my surprise when I tried this again, and I actually enjoyed it lol.
First, to address the oxidation I mentioned, I think it still does, but not as much as I remember. At first I made sure to blend down my neck, but eventually I realized it's not really necessary, though I'd still do it if I'm going for a full coverage look, just in case.
Second, the finish of this CC cream is incredibly beautiful. It gives a strong medium coverage leaving the face with a dewy finish. This layers beautifully underneath cream products, and just as fine with powder powder products.
My favorite way to apply this is with a foundation flat top brush. I first apply a small amount to the back of my hand, spread it out a bit with my finger, and then work the product into my foundation brush, and then tap the brush over my face. For me, this gives the most natural, most beautifully radiant, everyday finish with light to medium coverage.
Overall, I love this product. I'm not sure if it's a better shade match or if I'm better at applying makeup now, but this was so pleasant to review and I would absolutely purchase this with my own money when it's all done.
marketplace: google
source: google
sourceLogo: https://i.flash.tech/a/rs:fill:300:400:0/g:sm/plain/s3://flash-creatives/images/merchants/google
starRating: 5
title: Enjoyed it, better shade match now
type: REVIEWS
